Effective communications
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CloseGuidance on story writing, newsletters, websites, blogging and using social media.
Many organisations do great work but sell themselves short when it comes to getting the message across. This section looks at different communication methods and how you can use them to best effect.
Sharing your message
- Telling stories - how simple stories with people at their heart can strengthen your organisation and attract supporters to your cause.
- Annual reports - how to make your annual report stand out from the crowd.
- Producing effective e-newsletters - Jude Habib of sounddelivery shares her advice on creating effective e-newsletters in a non profit or charitable organisation.
- Multimedia - tools and techniques to give your communications extra impact.
Using social media
- Social media - introductory guide on which sites to use for what.
- Social networking best practice - getting started with sites like Facebook, Twitter and LinkedIn.
- Social media top tips: promoting your cause - Noam Kostucki, a freelance consultant for the Directory of Social Change, shares his top tips on using social media to spread the word about your organisation.
- Top tips for blogging - Jude Habib shares her do's and don'ts of blogging.
Planning ahead
- Developing a communications strategy - step-by-step guide including templates and resources.
Your website - online training course
Are you making the most of your website? This practical course gets you to think about the content on your website. Does it meet the needs of your audience? Is it presented in the best way? Are you making good use of audio and video? Are you doing all you can to turn your visitors into supporters?
Make the most of your web content course - part 1 is free, the complete course including handouts and discussion is £8.99.
