Media coverage
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CloseHow to use the media to get your organisation's message heard.
Communicating effectively with the media can have a great impact on the amount of reach your organisation can have. This section helps you to understand how print and broadcast media works to get your story covered in the right way.
Getting started
How the media works - how to approach journalists, deadlines, op notes and what makes a good story. Page includes a template op note and media contacts list.
Press release tips - how to write about your news story. Page includes a sample and template press release.
A guide to local media - how to give your story the best chance of being covered by local media.
A guide to national media - how to lift your story to a national level. Includes how to approach journalists.
Interviews
Media interviews - how to prepare and do well when giving an interview to the media.
When things go wrong
Crisis management - how to handle the media when you are facing a crisis. Includes checklist of language to use to ensure the story is covered in the right way.
Media training pack
We've teamed up with ngo.media to bring you The complete charity media skills training pack. This excellent pack helps you develop your media skills and is full of excellent resources and templates. For sale in the KnowHow store.
