Building communities
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CloseOrganisations who have developed communities as a way of raising money
Communities care. Whether in-person or virtual, whether connected by a location, campaign or shared beliefs, there is great strength and opportunity for raising funds. Places of worship have long been a focus for a community donating and using funds. Here we look at organisations who have built a community of supporters as a way of raising funds.
Social media
With the rise of social media in our lives, charities and nonprofit organisations are looking to the web as a way of building communities. However, it is not as simple as building a website and asking for donations.
- Stuff4Sam is an example of how an online community was built to raise money for a young boy.
- child's i foundation talk about how they are using social media to build a community around their cause.
Shares and units
A donation from a single person or source might not enable you to run your new project or campaign. By giving your community the opportunity to buy units or shares in the project you could develop closer relationships with them.
- BCMG's innovative Sound Investment scheme sells units to commission new pieces of music.
Have your say
Have you got examples of building a community to raise money? Have your say on the other ways to raise money forum or get in touch with knowhow@city.ac.uk to share your story here. Find out more about writing a case study.
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