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EXCLUSIVE! Dame Stephanie Shirley outlines her plans to boost UK philanthropy

UK Ambassador for Philanthropy Dame "Steve" Shirley and Ruth Lesirge from the Centre for Charity Effectiveness discuss that state of giving in the UK.

by marcomms last modified Aug 18, 2010 03:24 PM

Dear friend of KnowHow,

We're pleased to present the KnowHow interview with UK Ambassador for Philanthropy Dame "Steve" Shirley. In the interview she outlines her plans to boost philanthropy in the UK and discusses how charities can best engage major donors in giving. 

Watch the interview with Dame "Steve" Shirley

Some of the interview highlights

In this exclusive interview, UK Ambassador for Philanthropy, Dame Stephanie, reveals how charities should manage their relationships with donors and discusses the power of the web as a tool to demonstrate the impact of donors’ money.

Highlighting the importance of managing major donor relationships effectively, Dame Stephanie advises: “Philanthropists expect a phone call, a visit, a letter, from who? The Chief Executive, not from the fundraiser”

Dame Stephanie also emphasised the need to make philanthropy easy and explains how she is co-ordinating the major UK retail banks to provide a range of philanthropy products.

“If we can do this with some of the banks, I think this will really [lift] philanthropy in this country,” says Dame Stephanie.

Watch the interview with Dame "Steve" Shirley

Stay in touch!

As always, if there’s something you want to share with us, send us a message at knowhow@city.ac.uk

Warm regards,

Damien, Luke, Madeleine, Matthew, Linden, Tom, Chitra and Hannah (the KnowHow team)

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